CCR Short Takes
Broadcast | April 13, 2000
CHUM begins PC broadcasting on iMagic's SoftTV platform
ChumCity Interactive has authorized the trial airing of broadcast television programming over iMagicTV's SoftTV platform to enable service providers to offer interactive television on subscribers' desktop PCs. iMagicTV plans to expand the trial of its SoftTV product with one of its North American customers. The trial project enables content providers to deliver via the PC (over a service provider's secure, managed network) a choice of high quality programming that fits with their viewers' lifestyles.
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