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iCraveTV ready to re-launch with stricter access rules and new content providers

Broadcast | July 12, 2000

Embattled Internet broadcaster iCraveTV.com is preparing to take another run at viability this fall, this time with retransmission rights secured and a new blocking software that should appease rights holders. If the maverick company is successful, the re-launch will mark an end to its voluntary break in operations, which it accepted in return for lawsuits against it being dropped (CNM, March 22/00). Ian McCallum, VP corporate sales and development, told a packed lunch crowd at the CANARIE-sponsored Net 2000 show in Ottawa that the company is in talks with a few dozen content providers, mostly in Canada and the U.S., and is already eyeing expansion both within North America and around the globe.

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