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Bell ExpressVu targeting cable analog customers for second wave of growth

Broadcast | October 8, 2004

Bell ExpressVu LP is taking dead aim at acquiring current analog cable subscribers with new user friendly channel packaging and lower entry-level pricing, as well as new dual tuner receivers. The company has simplified its channel lineup, introduced the new Digital Standard TV channel package priced at $25 a month, and is offering digital receivers that can service more than one TV in a household.

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