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Green IT deployments trail interest

Brief | July 10, 2007

The gap between IT leaders' interests in "green" technology and its actual deployment is large – but that doesn't mean technology pros are bluffing, says Info-Tech Research Group. The London ON-based analysis firm figures the spread is simply a matter of timing. "It can be attributed to the fact that the adoption curve for green strategies is still fairly immature," says senior research analyst Nauman Haque. "We'll see this gap start to close as the payback on green investments is proven among early adopters." Info-Tech's 2007 Green Index indicates that a quarter of IT leaders are "very" or "extremely" concerned about energy efficiency and environmental responsibility, but just 9% say the technologies they use are environmentally friendly.

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