Home Page Regulatory Telecom Broadcast Court People Archives About Us GET FREE NEWS UPDATES
Advertising Subscribe Reuse & Permissions
The Hill Times Parliament Now The Lobby Monitor HTCareers

Toronto company launches new business model for online gaming

Broadcast | October 14, 2008

Groove Games has teamed up with Sports Illustrated to launch a new online game next month that company executives hope will attract a million players and $10,000 daily in revenue. It’s a new business model for the Toronto-based gaming company – one based on banner ads, product placements, brand loyalty and no fees.

This content is available to wirereport.ca subscribers

Already a subscriber? Sign in here

Unlock all the Canadian telecom, broadcasting and digital media news you need.

Take a free trial or subscribe to The Wire Report now.

FREE TRIAL

Two weeks of free access to thewirereport.ca and our exclusive newsletters.

Register for free

* Required

SUBSCRIBE

Unlimited access to thewirereport.ca and our exlusive newsletters.

Continue

* Required